Laboratory of Management and Marketing
Laboratory Details
Laboratory Title: Laboratory of Management and Marketing
Faculty: Faculty of Agricultural and Forestry Sciences
School: Department of Agricultural Development
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Telephone:
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Introduction - Presentation
Field of Research
Marketing of agro-food products, Management of agro-food businesses, Consumer behavior, Marketing research
Laboratory Members
| Name | Position/Capacity | Telephone | |
|---|---|---|---|
| Elena Raptou | Associate Professor | elenra@agro.duth.gr | 2552041184 6973742848 |
Featured Research Programs
| Programme Title | Duration | Funding |
|---|---|---|
| ENHANCEMENT OF THE PRIMARY SECTOR COMPETITIVENESS IN THE REGION OF EASTERN MACEDONIA AND THRACE, PRODUCTION METHODS' IMPROVEMENT, AND DEVELOPMENT OF INNOVATIVE TOOLS FOR THE PROMOTION AND MARKETING OF AGRICULTURAL PRODUCTS | 3 YEARS | Perfecture of Eastern Macedonia and Thrace |
| DEVELOPMENT OF BACHELOR PROGRAM IN AGROECOLOGY WITH DUAL EDUCATION IN KAZAKHSTAN (AGROKAZ) | 3 YEARS | Erasmus+ |
Featured Publications
| Chronological Order | APP | doi |
|---|---|---|
| Mattas K, Raptou E, Alayidi A, Yener G, Baourakis G. Assessing the Interlinkage between Biodiversity and Diet through the Mediterranean Diet Case. Advances in Nutrition, 2023; 14(3): 570-582. | https://doi.org/10.1016/j.advnut.2023.03.011 | |
| Raptou E, Tsiami A, Negro G, Ghuriani V, Baweja P, Smaoui S, Varzakas T. Gen Z’s Willingness to Adopt Plant-Based Diets: Empirical Evidence from Greece, India, and the UK. Foods. 2024; 13(13):2076. | https://doi.org/10.3390/foods13132076 | |
| Fountouli A, Raptou E, Polymeros K, Tsakiridou E, Varzakas T. Investigating Consumers’ Perceptions and Motivations Behind Edible Insects in Greece: A Grounded Theory Approach. Foods. 2025; 14(6):929. | https://doi.org/10.3390/foods14060929 |
Infrastructure and Equipment
Patents
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Spin Offs
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