Laboratory of Management and Marketing

Laboratory Details

Laboratory Title: Laboratory of Management and Marketing

Faculty: Faculty of Agricultural and Forestry Sciences

School: Department of Agricultural Development

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Introduction - Presentation

Field of Research

Marketing of agro-food products, Management of agro-food businesses, Consumer behavior, Marketing research

Laboratory Members

Name Position/Capacity Email Telephone
Elena Raptou Associate Professor elenra@agro.duth.gr 2552041184 6973742848

Featured Research Programs

Programme Title Duration Funding
ENHANCEMENT OF THE PRIMARY SECTOR COMPETITIVENESS IN THE REGION OF EASTERN MACEDONIA AND THRACE, PRODUCTION METHODS' IMPROVEMENT, AND DEVELOPMENT OF INNOVATIVE TOOLS FOR THE PROMOTION AND MARKETING OF AGRICULTURAL PRODUCTS 3 YEARS Perfecture of Eastern Macedonia and Thrace
DEVELOPMENT OF BACHELOR PROGRAM IN AGROECOLOGY WITH DUAL EDUCATION IN KAZAKHSTAN (AGROKAZ) 3 YEARS Erasmus+

Featured Publications

Chronological Order APP doi
Mattas K, Raptou E, Alayidi A, Yener G, Baourakis G. Assessing the Interlinkage between Biodiversity and Diet through the Mediterranean Diet Case. Advances in Nutrition, 2023; 14(3): 570-582. https://doi.org/10.1016/j.advnut.2023.03.011
Raptou E, Tsiami A, Negro G, Ghuriani V, Baweja P, Smaoui S, Varzakas T. Gen Z’s Willingness to Adopt Plant-Based Diets: Empirical Evidence from Greece, India, and the UK. Foods. 2024; 13(13):2076. https://doi.org/10.3390/foods13132076
Fountouli A, Raptou E, Polymeros K, Tsakiridou E, Varzakas T. Investigating Consumers’ Perceptions and Motivations Behind Edible Insects in Greece: A Grounded Theory Approach. Foods. 2025; 14(6):929. https://doi.org/10.3390/foods14060929

Infrastructure and Equipment

Patents

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